ROCKET LEAGUE
LA BANQUE POSTALE
In 2026, La Banque Postale is celebrating its second consecutive year of partnership with the RLCS, Rocket League’s main competitive circuit.
The partnership comes to life in-game through a custom LBP-branded ball, visible to every viewer across the french official broadcast and co-streams.
The highlight of this year’s competition: the Paris Major at La Défense Arena.
To mark the occasion, Bold House rolled out a comprehensive on-site and online communication and activation campaign, spearheaded by the in-arena Rocket League quiz. Over the three days, more than 20,000 participants answered custom-tailored questions for a chance to win one of many prizes.
Throughout the quiz, La Défense Arena was decked out in La Banque Postale’s colors thanks to a global branding strategy displayed across the Arena’s screens and the official livestream.
ROCKET LEAGUE
LA BANQUE POSTALE
In 2026, La Banque Postale is celebrating its second consecutive year of partnership with the RLCS, Rocket League’s main competitive circuit.
The partnership comes to life in-game through a custom LBP-branded ball, visible to every viewer across the french official broadcast and co-streams.
The highlight of this year’s competition: the Paris Major at La Défense Arena.
To mark the occasion, Bold House rolled out a comprehensive on-site and online communication and activation campaign, spearheaded by the in-arena Rocket League quiz. Over the three days, more than 20,000 participants answered custom-tailored questions for a chance to win one of many prizes.
Throughout the quiz, La Défense Arena was decked out in La Banque Postale’s colors thanks to a global branding strategy displayed across the Arena’s screens and the official livestream.