Bold House partnered with LEGO in the creation and production of a large-scale retail display designed to celebrate the LEGO Gaming universe. From initial design to in-store installation, 10 custom displays were created and deployed in 10 FNAC stores across France, showcasing the iconic Fortnite, Mario, and Minecraft franchises. These immersive spaces allowed visitors to plunge into the creative and playful worlds of these universes, while highlighting the innovation and breadth of the LEGO Gaming offering. Following this project, Bold House also collaborated with LEGO at Paris Games Week 2025, creating a spectacular 2-meter by 2-meter collaborative mural composed of 57,000 LEGO pieces. A collaborative and playful experience, reflecting Bold House's own style: creative and interactive.