As part of its ongoing support on esports & gaming topics for La Banque Postale, Bold House is taking 50 guests from all over France to the RLCS Worlds 2025 at LDLC Arena in Lyon. The experience is turning the road trip itself into part of the show, with a fully branded BUS in Rocket League and La Banque Postale colors. For this, Bold House worked hand in hand with Blast TV to create the perfect blend between La Banque Postale’s visual identity and the Rocket League Championship Series IP. This activation was a celebration of a full year of partnership between La Banque Postale and the RLCS circuit: bringing the brand closer to the community.